End to end support: brooch deal for Sinequanone
To liven up the launch of a new collection, Sinequanone wished to develop brooches in relation to the themes of the season. For this, the company needed a partnership able to propose a complete package going from the creation of the products to thir presentation in the shops.
First, we proposed to the brand some pencil drafts showing our creative tracks. Once these tracks were approved, we finalized the designs and then we created the prototypes. Immediately after the company agreed, we could launch the production of brooches in our Indian unit. Simultaneously, we worked on a presentation support, both attractive and easy to (put in) place, and considering the bulk in the shop. We chose a display stand like a compartment box, with a lid which can remain vertical and be used in display. The brooches were presented on a printed card, inserted in a transparent pouch with an antitheft sticker and the price label.
For its promotional operation, from a simple brief, and approving each essential stage of the creation and production process, Sinequanone benefited of the entire development of the brooches, from their design to the presentation in shops.